CO-BRANDED WEBSITE AGREEMENT
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CO-BRANDED WEBSITE
A Co-branded Website Agreement agreement between two web-based businesses allowing them to cross-market to each other’s database.
 CO-BRANDED WEBSITE AGREEMENT
Includes provisions relating to:
- Use of trademarks and brands;
- Creation and operation of a co-branded site;
- Reporting;
- Mutual indemnities;
- Termination;
- Privacy;
- Ownership of jointly created database; and
- Intellectual property rights.
The agreement creates a temporary alliance rather than a permanent structure. Clauses cover:
- Definitions
- Co-branded site
- Further responsibilities
- Licenses
- Fees
- Media and marketing
- Exclusivity
- User database
- Disengagement plan
- Audit
- Intellectual property rights
- Confidentiality
- representations and warranties
- indemnity
- Limitation of liability
- Term and termination
- Effect of termination
- Privacy
- Notices
- Force Majeure
- General
- Schedule 1 – Launch Date
- Schedule 2 – Reports
18 pages long and includes gst
INCLUDES GST
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