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GENERAL ADVERTISING CONTRACT
Looking to create a solid foundation for your advertising agreements? Our General Advertisement Agreement Template offers comprehensive coverage, free legal drafting book, easy customisation, and legally sound documents crafted by Australian legal professionals.
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GENERAL ADVERTISING CONTRACT
A General Advertising Agreement (GAA) is a contract between an advertiser and an advertising agency or media outlet that outlines the terms and conditions under which advertising services will be provided. This agreement serves as the foundational document that governs the relationship between the two parties, ensuring that both understand their responsibilities, rights, and obligations.
WHAT IS INCLUDED IN YOUR GAA
Covers all forms of print and broadcast media, including terms relating to:
- commencement and duration
- advertising
- sales promotion material
- market research
- special assignments
- out of pocket expenses
- payment
- approvals
- property and copyright
- advertising standards
Client and campaign details located in Schedule to the agreement.
This basic advertising contract template is fully formatted in Microsoft word, ready to download edit and use.
This advertising contract template is 8 pages
A General Advertising Agreement is essential for establishing clear expectations and protecting the interests of both the advertiser and the agency or media outlet. It helps to ensure that the advertising campaign is executed smoothly and effectively while minimizing the risk of misunderstandings or disputes.
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