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EXCLUSIVE ADVERTISING CONTRACT

Our Exclusive Advertising Agreement is your go-to solution for appointing a dedicated agent to handle your marketing needs with precision and expertise. Crafted by Australian legal professionals, our documents ensure compliance and protection for all parties involved.  

Advertising Agreement
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EXCLUSIVE ADVERTISING CONTRACT

An exclusive advertising contract is a type of agreement between two parties—typically an advertiser and a media provider or agency—in which one party is granted sole rights to advertise a product or service within a specific scope. Here’s a breakdown of how it usually works:

  1. Exclusivity: The advertiser or media provider agrees not to accept or run competing advertisements from other parties within the agreed-upon category or segment. For example, if a car manufacturer signs an exclusive advertising contract with a television network, that network agrees not to accept ads from competing car brands during the contract term.

  2. Terms: The contract will specify the duration of exclusivity, the nature of the advertising (e.g., TV spots, digital ads), and any geographical or market-specific limitations.

  3. Benefits: The advertiser benefits from reduced competition and increased visibility, while the media provider or agency may secure a steady stream of revenue and potentially more favorable terms.

  4. Obligations: The contract will outline the responsibilities of both parties, including the scope of the advertising campaign, payment terms, and any penalties for breaching the exclusivity agreement.

These contracts are common in various industries and can help both parties secure and leverage their market positions more effectively.

agency agreement appointment of a purchasing agent
General Advertising Agreement
Exclusive Advertising Agreement

 

An Exclusive Advertising Agreement is a contract where one party grants another the sole right to advertise a product or service within a specific scope. This exclusivity ensures that no competing advertisements are accepted within the agreed-upon category or segment during the contract term.

Benefits of Using an Exclusive Advertising Contract Template from Precedents Online:

Legally Sound Documentation: Crafted by Australian legal professionals, these templates adhere to current legal standards, ensuring compliance and protection for all parties involved.

Easy Customisation: Designed for easy editing, the templates allow you to tailor the agreement to your specific needs without hassle.

Time and Cost Efficiency: Utilising a pre-drafted template saves time and reduces legal costs associated with creating a contract from scratch.

Professional Guidance: Each purchase includes a free legal drafting booklet to guide you through the necessary steps in editing your document, ensuring clarity and precision.

By using Precedents Online’s Exclusive Advertising Contract Template, you can establish clear, legally compliant agreements that protect your interests and facilitate successful advertising partnerships.

  WHAT IS INCLUDED IN THIS CONTRACT

Exclusive Advertising Agreement includes:-

including:

  • defining scope of services;
  • remuneration for various types of work;
  • cancellation policy;
  • ownership of material created;
  • termination rights of agent; and
  • termination rights of client.

Client and campaign details located in Schedule to the agreement.

Exclusive Advertising Agreement is approx 7 pages long.

Exclusive Advertising Contract

INCLUDES GST

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